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Six Figure Deal For Liverpool Boat Show
Thu 23rd Sep 10 - 11:39

Liverpool Boat Show has signed a three-year deal, with an option to extend, worth £300,000 with one of the UK's leading providers of quality outdoor catering.

Heathcotes Outside, which was founded by award-winning celebrity chef Paul Heathcote and his business partner Gary Bates, has been appointed to provide corporate and consumer hospitality at the event.

One of the highlights of the deal will see a unique floating restaurant constructed on the Salthouse Dock in the heart of the show site. The deal also includes the  Guinness Bar, signed exclusively through Diaggeo, to the Liverpool Boat Show only.

The boat show is expected to attract more than 400,000 visitors and will be based in Liverpool's iconic Albert Dock.

Heathcotes Outside is renowned for providing high end restaurant standard food on a mass scale. The company provided all the catering for the Liberal Democrat conference which took place in Liverpool this week and has catered for global stars such as Beyoncé and Lady GaGa when performing at the city’s ECHO Arena.

Gary Bates, Managing Director of Heathcotes Outside, said: "We are delighted to announce our involvement with the Liverpool Boat Show. It is set to be a fantastic event and we are excited to be a part of it."

James Gower, Event Director of Marine Industry Events, which is organising the Liverpool Boat Show, said: "I was impressed by Heathcotes' commitment to quality, creativity and customer service.

The show will be strongly influenced by its location and we wanted a company that had a similar appreciation of Liverpool, its culture and its food.

They were also extremely competitive on price, which is a benefit our visitors will notice."

Heathcotes Outside was founded in 1997. It holds a number of high-profile contracts across the region, including Liverpool's Echo Arena and BT Convention Centre, Lancashire County Cricket Club, Preston North End FC and Warrington Wolves RLFC.

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